Celebrate clean coal, come on!

In one TV commercial, Kool and the Gang warble their celebration of good times because coal, yes, coal, makes the party possible in America. In another, white and black, young and old, male and female, and even someone in a doctor's green scrubs, stare into the camera and soulfully declare: "I believe" American know-how will make coal clean and stop it from contributing to climate change. Not sold? Maybe you missed the newspaper ads and billboards warning that turning away from coal could mean blackouts, unemployment and higher electric bills.

These messages and other variations on the coal-is-great theme are flooding the nation courtesy of the coal industry, coal-fueled utilities, railroads and related industries. The pro-coal marketing campaign -- known by its tag line "Clean Coal" -- has kicked into high gear as prospects for new plants have turned bleak. Wall Street is tightening financing, leading to what one analyst told the Christian Science Monitor is a "de facto moratorium on coal power." The expected election of a more environmentally friendly president may lead to the first federal limits on carbon dioxide emissions. Even red states like Kansas are now battling the construction of coal-fired plants. Last year, 59 new plants were either canceled or halted across the nation.

When it comes to the threat of global warming, "the coal industry are the last people to get it," says Daniel J. Weiss, senior fellow and director of climate strategy at the Center for American Progress, a nonprofit, progressive think tank. "That's why they're fighting so hard. They're on a death spiral right now."

The coal industry's woes have risen as worries over climate change have increased. Today's coal-fired plants emit copious amounts of carbon dioxide, a major greenhouse gas. One new plant planned for Iowa, for example, would dump 5.9 million tons of the stuff into the air in just one year. Two proposed Kansas plants would add 11 million tons annually.

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As the coal debate continues, the National Oceanic and Atmospheric Administration announced April 23 that global levels of atmospheric carbon dioxide increased by 19 billion tons in the last year. The worldwide concentration is now 385 parts per million. The level that is expected to tip the world into disaster is 450 parts per million.

But climate change isn't raining on the coal industry's campaign. In April, Barack Obama acknowledged a voter sporting one of the industry's hats at a campaign stop in Dunmore, Penn., and then used the industry's own terminology to talk about his support for investing in carbon storage research. In an appearance in Charleston, W.Va., Hillary Clinton also used the industry's own words to pledge her support for doing the same.

Obama, Clinton and John McCain all favor legislation to fight climate change. The nearly identical programs proposed by the two Democrats are more far-reaching than that put forth by McCain. However, none of them support a moratorium on building new coal-fired plants.

Meanwhile, the Clean Coal marketing machine keeps rolling. As one commercial declares, coal powers "our way of life." On the soundtrack, Kool and the Gang sing, "Celebrate good times, come on!"
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What an insidious campaign. And all the presidential candidates go along with it! It is time to tell them to stop this pandering to those industries who care about nothing but their own balance sheets. CO2 levels are now the highest they have been in 650,000 years and it is because of the very garbage being spewed by coal plants.

"Clean coal" is an assault on reason! Shame on Obama, Clinton, and McCain for giving it credence to get votes while people die from its effects.